Customizable email newsletter marketing program for accountants, lawyers, banks, tax advisors and financial planners
Flex-E-letter is PDI Global’s highly customizable email newsletter niche marketing program. It gives you the look, content and control you want and comes with our Flex-E-mail distribution, list management and tracking system you can use for other communications, too. And you can post this electronic newsletter on your website so it can be viewed 24/7 via a computer or mobile device.
Flexible email newsletter program
Flex-E-letter’s HTML email template enables you to make every newsletter issue your own by changing the title, headlines, content, images and colors — or not — as you like. With Flex-E-letter, and its Flex-E-mail distribution and tracking program, you can:
- Keep the articles and images we provide or swap in others.
- Insert an unlimited number of links to your own or other Web sites, survey engines, PDFs and
e-mail programs. - Add partner contact information to one or more articles.
- Brand the newsletter with your logo, look and information about your firm.
- Customize the content of each newsletter issue to target specific audiences by adding your own content or niche articles from our online Content Store.
- Set your own distribution schedule.
- Track and generate detailed reports on which e-mails bounced, which were opened, and who clicked on what, so you can identify reader interests and service needs.
- Manage all of your e-mail distribution lists (not just your e-newsletter’s) on a maximum security server, or utilize the API feature to link to your existing CRM database.
- Leverage the “share to social” feature to make it easy for newsletter recipients to share the content with their contacts.
- Choose from dozens of other templates to create special newsletter editions or other electronic communications for your firm.
The electronic newsletter that gives you more
Flex-E-letter offers time-saving convenience with the ability to shape the look and content as you like. Each issue comes with a professional-looking template designed by graphic artists that you can brand and use as is or customize to meet your needs.
Each issue also comes preloaded with professionally written, tech-reviewed articles selected by a National Editorial Board for the niche involved, so you don’t have to bother looking for appropriate articles if you don’t have time. But if you prefer, you can add or swap in articles that you write, download from your newsletter’s free article library or purchase from our online Content Store.
In addition, Flex-E-letter gives you:
- Exclusive distribution rights on an industry basis in a specific market area.
- A link to post on your website that connects with a customizable signup page where visitors can subscribe to your newsletter.
- A National Editorial Board you can join to provide input on topics for your newsletter.
Plus, a separate Refer-a-Friend feature not only facilitates viral and social media marketing, but also lets you see who referred your Flex-E-letter to someone else. Along with the signup link, this feature can help you identify prospects and expand your distribution list.
Contact us for an online demo!
The Flex-E-letter program is available for all of PDI Global’s niche newsletters. To learn more about this cost-effective email / online newsletter program, call 866-240-8477 or email clientservice@thomsonreuters.com to arrange for an online demo. Once you see all that this electronic newsletter can do, you’ll want it for your marketing and client communications program.
